46 Branding Colour Palette templates to choose from.
Each offering a 6 colour combination including your base, accents and neutral tones, the main components of any branding colour scheme.
Branding Colours can be used on your Shopify store for:
- Headings & Body Text
- Call to Action Buttons & Icons
- Backgrounds & Links
Branding Colour Palette PDF and All Colour codes given on purchase.
You can change your full colour scheme inside your Shopify theme settings yourself or purchase the Visual Identity Re-Brand and we will complete the redesign process for you!
If you are purchasing with a Shopify build package, we will include your colour scheme set up in your package.
The Importance of Colour in Brand Strategy
Colour is a powerful communication tool in your branding and marketing. It’s where first impressions of customers are formed to encourage action, influence mood, and tap into emotions. Colour is one of the most noticeable, tangible components of a brand and its identity.
Your brand’s colour palette plays a large role in how a brand is perceived, it helps with recognisably and memorability, and it has the potential to attract the right kind of customers, clients and blog readers.
Consistency in your brand's colour palette helps you stand out and rise against the tight competition in your industry. Gaining trust, loyalty and familiarity from customers is key to building a long-lasting impression.
