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In general, product reviews are the customers’ feedback about the product or service that they received from a business. These reviews are effective social proof that help build trust and reputation for your business. Online stores that get product reviews from their customers get ahead in establishing their brand trust while boosting their sales and online presence at the same time.
Product reviews are important because they:
boost sales
increase trust and loyalty towards your brand
provide customers insights into your product
are great social proof
can improve your store’s search engine ranking
are a great marketing tool for your business
can help improve customer service and product quality
Some statistical facts on why online store need product reviews:
93% of consumers say that online reviews influenced their purchase decisions
Users reading reviews on a mobile device are 127% more likely to make a purchase than desktop users.
Publishing reviews produce an average of 18% uplift in sales.
88% of consumers trust online reviews as much as personal recommendations.
Installation of preferred product reviews app on your Shopify store admin
Import up to 100 product reviews via CSV import or from previous product reviews app
Overall design and placement of chosen review widgets on your storefront and product pages
Runthrough of initial app setup on both customer and store admin side, with one-time revision