Connect to Consumer (Pt.1)


Shopify is always upgrading its platform and with dozens of updates every year, we know it can be hard to keep up. After all, it’s not easy to keep track of every update while you’re busy building your business. We wanted to fix that.

So today, we’re highlighting the latest product releases with context and guidance to help you quickly understand the updates that matter most to you and your brand. Let's get started.

Connect with high-value buyers and increase sales—on your own terms

Highlight your products directly on your Twitter profile. Sell your products directly on your Twitter profile and tap into an audience of hundreds of millions of users who use Twitter every day. This feature may not be available in all regions.

Find creators, build community, and sell more productsBuilding relationships with creators and influencers is key to growing your business, finding new audiences, and driving sales. Dovetale is Shopify’s all-in-one creator management tool that helps you find new creators, build authentic communities, better manage relationships, and track affiliate sales. INSTALL NOW

Make your link in bio shoppable. Linkpop is a free link in bio tool designed for commerce, powered by Shopify’s fast and secure checkout. With a shoppable link 2x more likely to convert, curate everything you’re creating online like your website, blog, playlists, and more—all from your social media bio. LEARN MORE

Build shopping experiences into any platform with our flexible APIs. Connect your platform to millions of merchants and brands with shopping experiences built with Shopify’s Marketplace Kit. Trusted by global platforms like Twitter, Tik Tok, and Spotify. LEARN MORE


Offer buyers everywhere options that convert, using the world’s most-trusted checkout.

Everything you need to sell worldwide. Shopify Markets simplifies international selling by helping you reach new geographic regions and optimizing your business to drive global sales—all from one place in your Shopify admin. Drive up to 40% higher conversion rates in international regions by customizing your storefront for each market to improve the buying experience for customers. LEARN MORE

Now including fraud protection and more installment options. 
Boost average order value with the new and flexible built-in buy-now-pay-later options and fulfill without fear with free fraud protection, now available with Shop Pay. (This feature may not be available in all regions)

Combine different discounts on the same order. Finally—now you can combine discounts on the same order making it easy to launch promotions that win new customers, get repeat business, and increase conversions. LEARN MORE

These Shopify updates bring e-commerce into a new era. Never has so much been possible on a single platform, and brands and businesses of all sizes can own a store that’s finely tuned and performs at the highest level.

We hope you enjoyed this issue. We'll be back with more Shopify updates in our next edit. Stay tuned!


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