The XY&Z Blog

The real challenge? Keeping those new customers hooked and turning them into loyal fans. And your most powerful tool to do that? Email marketing From personalised follow-ups to exclusive offers, email is your secret weapon to keep the sales coming...

Guess Who Was Just on Thelotco Podcast? 🙋‍♀️

Sundays with Anna | Newsletter #07 Guess what? I’m so excited to share that I was recently invited as a guest on Mel Robbins' Thelotco Business Podcast to talk all things Shopify and E-commerce! Every time I get to speak...

The Secret to BFCM Success: Post-Sale Strategies that Build Loyalty

BFCM is just the start. The real magic? Keeping those new customers coming back for more. Let’s talk post-BFCM strategies that will help you turn those one-time buyers into loyal, repeat customers. Tip # 1: Make Them Love You! Make...

PLAN AHEAD TO STAY AHEAD

DOWNLOAD BFCM CALENDAR What’s inside? A refreshed playbook with updated strategies Easy-to-follow guides to boost your sales Reminders to keep you on track If you’re juggling a million things (because, who isn’t?), the 2024 BFCM Calendar has everything you need...

How I Make School Holidays Work: Balancing Business & Family 👪

School holidays are here, and if you’re anything like me, you're probably wondering how to juggle quality time with the kids while still keeping your business running smoothly! I started my business to create freedom—especially during times like this when...

The Ultimate Black Friday/Cyber Monday Checklist

DOWNLOAD NOW You’ve got the passion. You’ve got the products. But are you ready to turn this Black Friday and Cyber Monday into the breakout moment your business deserves? Running a business while juggling family life can be super challenging....

Why Image Optimisation is Crucial

You’ve probably already experienced the headache of slow-loading websites or images that just don’t look right. The good news? There’s a simple solution that can transform your site’s performance: image optimisation. But why should you care about image optimisation? Let’s...

What's wrong with my site?

Are you feeling disappointed after launching your new site and not seeing sales flow in? We get it—it’s frustrating when you put in all that effort and don’t see results right away. Shopify, one of the leading ecommerce platforms, has...

Discover Email Growth Secrets

DOWNLOAD NOW In today’s ever-evolving digital landscape, collecting and leveraging customer data has never been more crucial. With privacy changes and increasing marketing costs, it's essential to stay ahead of the curve. Our Email List Growth Playbook isn’t just another...

HOC on Tour 2024

Have a peek into our latest adventure – our incredible trip to the Philippines! This time, it was Palawan first and then back to Manila to reunite with the amazing House of Cart team. The first week was a dream...

Make Your Next Product Launch Legendary

Do you have a brilliant idea brewing, and you're itching to share it with the world, but don’t know where to start? Don't worry, we've got your back! Here's a six-step roadmap to bring your product to life and into...

Why do emails end up in the spam folder?

Do you often find yourself asking this question? It is becoming increasingly common to land in spam with the evolution of spam filters and algorithms. And there are a plenty of reasons why this happens. Today, we'll take a look...

Discover the secrets to TURNING BROWSERS INTO BUYERS

We've uncovered 10 common slip-ups that might be holding your store back from hitting its full potential. So, grab a cuppa, settle in, and let's dive in1. Poor Mobile Experience Is your store mobile-friendly? With more and more customers browsing...

Celebrating $1M Milestone!

WTF! Can you believe it? After 6 incredible years of hard work, dedication, and determination, we've hit the $1 million mark! It's been an extraordinary journey and NO, it hasn't been a smooth ride. There were a lot of challenges,...

Shopify Shake-Up 10 Game-Changing Strategies

It's time to revolutionize your online presence and captivate your audience like never before! Let's dive into some game-changing tips to skyrocket your Shopify success: 1. Mobile Optimization Make sure your store shines on every device! Use responsive themes and...

LOVE IS IN THE CART

Tune in to the Valentine's vibe with our special treat for you. Ignite your passion for e-commerce as we share our favourite tools and trends straight from the heart. Ready to spark a love affair with success? Let's dive right...

Klaviyo AI Build Smarter Digital Relationships

In a world where every interaction counts, Klaviyo AI is your secret weapon to decode customer desires, predict trends, and skyrocket engagement rates like never before. Say goodbye to guesswork and hello to precision-targeted campaigns that resonate with your audience...

Solving the Ecommerce Puzzle

Put All the Pieces Together to Achieve Online Success You’ve set up your ecommerce website, and it’s looking great. But guess what? That’s just one piece of the puzzle. To really make your online store thrive, you need to bring...

Time to get Legally Compliant!

Are your legal templates up to scratch? I'm talking Shipping, Returns, and Privacy policies. What about your T&Cs and Cookies policy? I'm excited to share some fantastic news! We have partnered with Foundd Legal to bring you peace of mind...

Next Steps for Maximised Return after you launch your New Build or Rebuild

Implement SEO (Search Engine Optimisation) Why SEO? SEO helps your store appear in organic search results, driving free, long-term traffic to your site. While our rebuild has set a strong foundation, ongoing SEO efforts are necessary to improve visibility and...

Importance of Paid Ads After a New Build or Rebuild

Our primary focus is on enhancing your site’s user experience and optimising for conversions. While these improvements set a solid foundation for turning visitors into customers, attracting those visitors to your site is equally crucial. This is where paid advertising...

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