The XY&Z Blog

Connect to Consumer (Pt.1) - House of Cart
Connect to Consumer (Pt.1)
  Shopify is always upgrading its platform and with dozens of updates every year, we know it can be hard to keep up. After all, it’s not easy to keep track of every update while you’re busy building your business. We...
The Most Asked Email Marketing Questions Of Them All - House of Cart
The Most Asked Email Marketing Questions Of Them All
In our bi-monthly newsletter, we always ask YOU – our dear readers, for topics to discuss and the top 2 most common questions we receive are: How to grow your email list How to create subject lines that get opened...
The Email Marketing Cheat Sheet - House of Cart
The Email Marketing Cheat Sheet
Proven email marketing strategies to grow your list, captivate your audience, and expand your business We have compiled 5 extremely actionable email marketing tips you can implement right now that will help you leverage your time and energy and get...
7 Basic Emails to Boost Your Ecom Store Sales - House of Cart
7 Basic Emails to Boost Your Ecom Store Sales
 You have a subscriber… now what? When it comes to your emails, you may have heard the saying, “The money’s in the list.” And that saying is a lie. Well, it is and it isn’t. Here’s why… Having a list isn’t enough....
Common Shopify Website Mistakes - House of Cart
Common Shopify Website Mistakes
In the last edition of our newsletter, we list down the Most Common Mistakes Entrepreneurs Overlook that Kill their Sales. This time, let's dive deeper and discuss the Common Shopify Website Mistakes along with our tips and techniques that you can use to maximize your earning potential. Let's...
Website Credibility 101 - House of Cart
Website Credibility 101
We've all been there - mindlessly, or purposely, shopping online - when finally, we see a product we absolutely must-have. After visiting the website and taking a further look, we're a bit turned off. The site looks like it could...
Website and Design Mistakes to Avoid Making in 2022 - House of Cart
Website and Design Mistakes to Avoid Making
Many small business owners design their own websites to save money and have more control over the project. Unfortunately, the concept of good web design is often overlooked causing customer losses. For a growing brand, a professional-looking website is required...
5 Common Email Marketing Pitfalls - House of Cart
5 Common Email Marketing Pitfalls
Email marketing is undoubtedly one of the most preferred and effective means of marketing. Unfortunately, most businesses are doing it wrong... Read on to discover 5 reasons why your emails may not be performing as well as they should, as...
4 Common Mistakes Shopify Merchants Make When Installing or Uninstalling Apps - House of Cart
4 Common Mistakes Shopify Merchants Make When Installing or Uninstalling Apps
Shopify apps are a great way to enhance your Shopify store but mistakes when installing/uninstalling them are inevitable. That's why learning about what to do and how to do it is a game-changer. Here's a handy guide to help you...